About



<~ Jithendra Antonio ~>




Armed with a solid background in News, Financial and Business Journalism, Jithendra Antonio has years of experience in the Sri Lanka’s Media and Public Relations industry and experience of delivering proactive public relations campaigns in Sri Lanka and abroad.

Jithendra brings his wealth of experience and strong track record of success in Financial & Business Journalism, Business Analysis and Public Relations prior to his career in Marketing and Direct Sales experience in Information Technology Services sector and Internet Broadband Services.

His personal experience includes work for Financial Times of Daily Mirror www.dailymirror.lk , The Bottom Line www.thebottomline.lk, The Nation www.nation.lk , Mirror Business, The Sunday Observer www.sundayobserver.lk, The Ceylon Today www.ceylontoday.lk, The Ceylon FT and a number of print media and digital media organizations such as www.asiantribune.com, www.lankabusinessnews.com, www.lankabusinesstoday.com apart from his former experience in telecommunications industry. 

With a Degree in Banking and Finance Management and a Certificate in Financial Journalism, he completed his primary education at Maris Stella College, in Negombo and secondary education at St. Peter’s College, in Colombo.

Subsequently he has also undergone professional training in Corporate Communications, Crisis Communications, Geographical Information Systems and Design along with a Diploma in Strategic Human Resources Management and Organizational Behaviour.


Jithendra has a passion in supporting and advising business entities and conglomerates who find themselves under the media spotlight in the Sri Lankan and Global Media Sphere.


He intends to deliver advisory on combining strategic and tactical communications with power of public relation tools for investment facilitation through integrating public and private partnerships.

Jithendra's primary focus is on messaging and corporate positioning as well as the strategic integration of clients' reputation management and brand building activities and to deliver public relations campaigns that give out real and measurable return on investment.